MAISON SORBETTI
Creator of frozen fruit desserts
The Art of Frozen Fruit - French Craftsmanship, Global Ambition
January 2026
The frozen dessert, reinvented
100% Fruit · 100% Vegan · 100% Pleasure
Our Mission
Mission
Crafting exceptional frozen fruits — 100% vegan, natural and low in calories
Vision
To become a global reference in premium frozen desserts, pioneering the innovation of healthy indulgence
A Unique Concept
100% Vegan & Handcrafted
Sorbets made from whole fruits, juice and pulp, served in the fruit's own shell
A Sensory Experience
The perfect balance of visual impact and authentic flavour. Every fruit is a work of art
Health-Conscious
Natural, low in calories, lactose-free. Ideal for consumers seeking healthier alternatives
Our Artisanal Craft
A 100% handmade process in our workshop in Mouans-Sartoux
Selection & Cutting
Hand-picked fruits, precisely cut
Hand Hollowing
Scooped out by hand, shell preserved
Mixing & Pasteurisation
Proprietary recipes, optimal quality
Churning & Assembly
Silky sorbet, hand-filled
Our Creations
17 unique varieties, from single fruits to sharing formats
Lemon
Passion Fruit
Banana
Mango
Coconut
Pineapple
Lime
Orange
Pitaya
Mangosteen
Peach
Cocoa
Year-round range (exotic) + Seasonal range (local fruits)
Indulgence Without Compromise
Maison Sorbetti
on average
Traditional Ice Cream
on average
Trusted by the Finest
In just 4 years, Maison Sorbetti has won over Europe's most prestigious venues
Palaces & 5-Star Hotels
Restaurants & Beach Clubs
Groups & Chains
Sustained Growth
2025 Sales Breakdown
By Channel
B2C: 5% → 15% (×3 vs 2024)
By Geography
*PACA = Provence-Alpes-Côte d'Azur (French Riviera)
International: A Major Opportunity
Current Markets
New Dubai distributor currently rolling out
Emerging Opportunities
Growth Levers
Three strategic pillars for the next phase of development
Geography
- Nationwide expansion in France
- Southern Europe (Spain, Italy, Greece)
- United States
Product
- Extending the frozen fruit range
- 2.5L sorbet tubs for foodservice
- New formats: cups
Channels
- Growing digital B2C
- Targeted media investment
- Premium retail partnerships
The Founding Team
Arnaud Maccotta
Founder & Head Chef
- Trained at Les Frères Pourcel* and Georges Blanc***
- Specialised in fine-dining pastry
- Recipe creator and head of production
- Global sourcing of the finest fruits
Cédric Tiar
CEO & Partner (since 2022)
- 8+ years in investment banking (NY & Paris)
- LBO structuring specialist
- INSEAD MBA
- Entrepreneurial experience in real estate
Entering the United States
A master franchise to capture a premium market with no direct competition
Pioneer in a Near-Untapped Market
Frozen fruit is virtually non-existent in the U.S. — a premium blue ocean to capture
Premium B2B
Hotels, restaurants, beach clubs and fine-food grocers — our core business, transposed to the American premium network.
Volume baseOnline B2C
Nationwide frozen delivery via a mature ecosystem (GoldBelly, cold 3PL, FedEx / UPS dry ice) — non-existent at this scale in France.
High marginRetail Stores (option)
Owned or franchised store network — a Phase 2 growth driver, once the brand is established.
UpsideA Master Franchise — Simple and Clear
Exclusive, turnkey access to the world's largest premium dessert market
What you receive
- The Maison Sorbetti brand in the U.S., on an exclusive basis
- Recipes & manufacturing processes
- Full training + ongoing technical support
- 100% of your U.S. operating company
- Option to buy the parent company (years 3-5, pre-agreed valuation)
What you pay
- One-off entry fee: ~$250K
- Royalty: 5% of net revenue
- Term: 15 years, renewable
- Quality standards (protecting the brand)
Brand Buyout Option
Start as a franchisee, then acquire the entire parent company if the U.S. delivers
Today — Franchise
You operate the U.S. as a master franchisee (5% royalty). Light commitment — you stay in control of your business.
Step 1Years 3-5 — Option Window
A right (not an obligation) to acquire the parent company, at a valuation set from the outset — no surprise negotiation.
Step 2Exercise — Ownership
You own the Maison Sorbetti brand and its know-how worldwide. Your business becomes fully resellable.
Step 3The Operating Model
An automated 500 m² (≈5,400 sq ft) production unit at the heart of the U.S. market
Facility — 500 m²
Churning machines, pasteurisers and blast chillers. Frozen-fruit assembly remains 100% handmade — the brand's signature. Pints (the U.S. format) remain a growth option to activate later, outside the base plan.
Initial Investment
A facility dedicated to frozen fruit — ranges depending on the region
| Item ($M) | Low | Mid | High |
|---|---|---|---|
| CAPEX (fit-out, machinery, equipment) | 2.1 | 2.45 | 3.0 |
| Working capital | 1.2 | 1.5 | 1.8 |
| Franchise entry fee | 0.25 | 0.25 | 0.25 |
| Total ticket — Lease option | 3.5 | 4.2 | 5.0 |
| Total ticket — Buy-the-building option | 4.3 | 5.6 | 7.4 |
Lease Asset-light
Capital preserved, fast and flexible start. Rent is booked as an operating expense.
Buy the building Asset-heavy
Financeable via an SBA loan (~15% down). "Dead" rent becomes a real-estate asset that appreciates on the balance sheet.
Financial Projections
Base case — frozen fruit, master-franchise operator (lease, mid zone)
| $K | Yr 1 | Yr 2 | Yr 3 | Yr 4 | Yr 5 |
|---|---|---|---|---|---|
| Revenue | 2,625 | 3,750 | 4,940 | 6,200 | 7,110 |
| Contribution margin | 1,627 | 2,400 | 3,250 | 4,184 | 4,905 |
| Fixed costs, sales & royalty | −1,685 | −2,108 | −2,528 | −2,838 | −3,075 |
| Operator EBITDA | −58 | +292 | +722 | +1,346 | +1,830 |
| EBITDA margin | −2% | +8% | +15% | +22% | +26% |
Three Scenarios
5-year view — the Ambitious scenario activates the pints option
| Lease, mid zone | Conservative | Base (ref.) | Ambitious |
|---|---|---|---|
| Revenue — year 3 | $3,400K | $4,940K | $7,655K |
| EBITDA — year 3 | +$48K (1%) | +$722K (15%) | +$1,383K (18%) |
| Revenue — year 5 | $5,005K | $7,110K | $12,215K |
| EBITDA — year 5 | +$757K (15%) | +$1,830K (26%) | +$3,426K (28%) |
| Pints option | — | — | activated (yr 2) |
| Payback | ~7 years | ~5 years | ~4 years |
Investor Returns & Exit
Base case — lease, mid zone, $7.50 price point
| Sensitivity — exit multiple (× yr-5 EBITDA) | 5× | 6× (ref.) | 7× |
|---|---|---|---|
| Opco exit value | $9.2M | $11.0M | $12.8M |
| 5-year IRR | ~28% | ~31% | ~34% |
Detailed Assumptions
CAPEX · OPEX & headcount · unit economics · Conservative & Ambitious scenarios
Appendix 1 — Detailed CAPEX
Lease, excluding building — by region
| Item ($K) | Low | Mid | High |
|---|---|---|---|
| Production fit-out (200 m²) | 495 | 646 | 861 |
| Cold storage (200 m²) | 431 | 538 | 646 |
| Offices & staff (100 m²) | 97 | 129 | 183 |
| Electrical upgrade / utilities | 50 | 60 | 75 |
| Process machinery (churners, pasteurisers, blast chillers) | 375 | 375 | 375 |
| Stainless steel & small equipment | 125 | 125 | 125 |
| Installation & commissioning | 80 | 90 | 100 |
| Fees & permits (10%) | 165 | 196 | 237 |
| Contingency (15%) | 248 | 294 | 355 |
| TOTAL CAPEX | 2,066 | 2,453 | 2,957 |
Food-grade buildout: production $230-400/sq ft, cold storage $200-300/sq ft (U.S. construction sources 2025-2026). Pints: future option, excluded from initial CAPEX.
Appendix 2 — OPEX & headcount
Organisation at maturity: 15 FTEs (ramp-up 10 → 13 → 15)
| Role | FTE | Loaded ($K) |
|---|---|---|
| Ops manager | 1 | 128 |
| Supervisor / master ice-cream maker | 1 | 90 |
| Production operators | 5 | 250 |
| QA / food safety | 1 | 90 |
| Maintenance | 1 | 70 |
| Logistics / shipping | 1 | 64 |
| Sales director | 1 | 141 |
| Sales rep | 1 | 83 |
| Marketing / DTC | 1 | 96 |
| Finance / office | 1 | 90 |
| Admin assistant | 1 | 58 |
| Total | 15 | 1,160 |
| Other OPEX — Yr 3 | $K |
|---|---|
| Marketing & trade (10%) | 494 |
| Cold logistics (5%) | 247 |
| Franchise royalty (5%) | 247 |
| Rent + NNN | 140 |
| Energy / utilities | 65 |
| G&A (admin, SaaS, legal) | 90 |
| Maintenance & sanitation | 35 |
| Insurance | 28 |
| Compliance & certifications | 16 |
Appendix 3 — Unit economics & assumptions
Per-unit costs at maturity (base case)
| Per unit | Frozen fruit | Pint (option) |
|---|---|---|
| Net selling price | $7.50 | $4.50 |
| Ingredients | 1.95 | 1.15 |
| Packaging | 0.50 | 0.45 |
| Process energy | 0.15 | 0.15 |
| Variable cost | 2.60 | 1.75 |
| Contribution | 4.90 (65%) | 2.75 (61%) |
Key assumptions
- Actual France 2025 data: 67,400 frozen fruits sold, average price €6.36, ingredient cost €1.82 → 71% margin
- Base plan = frozen fruit only; pints = future growth option
- Marketing & trade: 10% of revenue (foodservice + DTC mix, product with no competition)
- Cold logistics: 5% (DTC shipping passed on to the customer)
- Royalty 5%, entry fee $250K, 15-year term
Appendix 4 — Conservative Scenario
Conservative assumption: frozen fruit only, slowly ramping sales — our floor scenario
| $K | Yr 1 | Yr 2 | Yr 3 | Yr 4 | Yr 5 |
|---|---|---|---|---|---|
| Frozen fruit volumes | 250K | 350K | 450K | 550K | 650K |
| Revenue | 1,875 | 2,625 | 3,400 | 4,180 | 5,005 |
| Contribution margin | 1,137 | 1,627 | 2,162 | 2,722 | 3,328 |
| Operator EBITDA | −357 | −174 | +48 | +374 | +757 |
Break-even around year 3; EBITDA ~15% in year 5.
Appendix 5 — Ambitious Scenario
Optimistic assumption: accelerated sales and pints launched from year 2
| $K | Yr 1 | Yr 2 | Yr 3 | Yr 4 | Yr 5 |
|---|---|---|---|---|---|
| Frozen fruit volumes | 400K | 600K | 800K | 950K | 1,100K |
| Pint volumes | — | 150K | 350K | 550K | 750K |
| Revenue | 3,000 | 5,175 | 7,655 | 9,890 | 12,215 |
| Contribution margin | 1,880 | 3,292 | 4,967 | 6,555 | 8,263 |
| Operator EBITDA | −80 | +503 | +1,383 | +2,329 | +3,426 |
28% EBITDA in year 5; requires additional pints CAPEX (~$150K in year 2).
Opportunity Summary
An attractive return, backed by a proven premium brand
Pioneer position in a niche with no competition. Profitable from year 3, 26% EBITDA in year 5, a brand buyout option, and strong opco resale value at exit.
Let's build the future of premium frozen desserts together
Mouans-Sartoux, France